AppsGeyser Blog

AppsGeyser Blog

How to promote your business using apps

10 Reasons Why A Business Needs An App – Create An App Now

January 26th, 2015

So many people are using apps, it seems ridiculous that only you don’t have one of your own, doesn’t it? Until now it may have seemed a difficult and expensive task to create an app, that was of course before AppsGeyser come to your rescue.

Today we are going to take a look at the 10 top reasons why you should take time out to create an app for your business.

create an app

create an app for your business

1: Marketing tool: Apps are now one of the top marketing tools for advertisers. Apps will enable you to bring your brand to a large audience at a very low cost.

2: Audience type: Apps allow you to reach a difference audience set than traditional marketing.

3: Competition: Be mobile before your competitors get mobile, it will only be a matter of time before they catch on to the latest marketing trend.

4: Consumer expectation: Believe it or not, it is now expected that any business worth the consumer’s time, is one that can be found remotely via mobile.

5: Beat the monopoly: It is time to get on an even playing level with the large companies around. Mobile apps are yet to be capitalized by the big guns, unlike the web. The chances of your app being found is much higher than your website being ranked on the first page of Google.

6: PR: That is right, get the media to highlight your app. Right now apps are a hit talking point in the media and you should be utilizing that.

7: Revenue: an app is an additional revenue avenue for your business. You can use an app to up-sell, cross-sell or simply point to your non-mobile based shop. In addition an app can incorporate advertisements, either privately paid for, or affiliate adverts.

8: Increase audience: The mobile market is one that is highly active. Most people use apps actively, both in terms of personal use and sharing the information they have found. Get your app in with the crowd and shared amongst their peers.

9: Communication: An app is another way to communicate with your audience. You can use your app as a way to incite communicate with your audience.

10: Expertise: You can choose to use an app to show your technical knowledge, industry knowledge or as an educational tool. The more expertise knowledge you have on show the more confidence you will build in your audience. 

We’d love to hear your thoughts in the comments or on Facebook or Twitter,
If you’re interested in making your own Android apps, start creating apps here.

Use YouTube To Market Your Free App

January 24th, 2015

Marketing has changed so much from the traditional marketing that we once knew. Marketing is not limited to newspapers and tv advertisements, but is now open to a million an one new avenues using technology such as the internet. Videos are one vital part of marketing and one free tool being utilized by many and ignored by others is the use of YouTube.

The most visual marketing tools there is out there for you to utilize is your mobile phone camera and YouTube. These tools work together to produce the most economically effective marketing tool that you have when you start to market your free app. Today we are going to look at how this form of marketing can help your app becoming an Android app success.

Have you ever heard of the saying ‘a picture is worth a thousand words?’ well can you imagine what a video is then worth? It is priceless…

 

How To Use Videos To Market Your Free Android App

What video style are you going to have?

You need to note down the reason that you are making your video ask yourself the following questions:

1: What do you want the viewer to learn from the video?

2: Is the video going to be a step by step guide?

3: Do you want to highlight a certain feature of your app?

4: Are you going to show the app in progress?

5: Is the video going to be a trailer of your app?

 

 

How long should the video be?

All promotional style videos should be short and sweet. You need to be able to grab your audience’s attention in a 45-60 seconds video

 

Where are you going to publish your video?

Of course we will advocate that all videos be added to your business YouTube channel. YouTube is a source of organic traffic that will increase your audience through searches for certain topics and ideas.

In addition to youTube you should also publish your video on your GooglePlay download page. GooglePlay understands that videos are a great marketing tool and allow you to not only add images and descriptions to your app landing page but also promotional videos.

GooglePlay works in conjunction with YouTube and views that are seen on your app download page will increase your overall video views on YouTube too. In addition searched results and video views will increase your organic ranking within Google.

 

Time to get your mobile phone camera working and get videoing. Good Luck

We’d love to hear your thoughts in the comments or on Facebook or Twitter,
If you’re interested in making your own Android apps, start creating apps here.