Friday, May 17th, 2013
Not all businesses have realized that they can optimize their website for mobile use without having to create a mobile app. What it means to have your website mobile optimized is that users that access your website through their mobile browser are able to get full access to your website.
Increase your audience with mobile
Have you ever tried to access a website through your mobile only to have the print too small, the page doesn’t fit the size of the screen, making you scroll back and forth, you can’t click on the relevant links because your fingers simply can’t touch the button correctly? All these small issues can be resolved within a few minutes by creating a mobile version of your website.
Optimizing for mobile is often not difficult process. Many websites that have been built using platforms such as: WordPress or Joomla can easily be mobilized using the mobile-friendly plugins that will automatically ensure that the sites are mobile-friendly.
There are 5 main reasons why you should ensure your website is optimized for mobile:
1: User experience – you want to ensure that your audience is able to access all aspects of your website while on mobile to ensure a good user experience.
2: Poor quality – If the quality of your website is poor on mobile, this will give a bad impression of your brand to your audience and could lose you future and current customers.
3: Access – Websites that are optimized for mobile can easily be linked through AppsGeyser to create a native Android app. This step allows a shortcut link to be downloaded onto the user’s mobile device, offering a quicker, easier link to your website, thus improving access.
4: Exposure – Having a good quality mobile website, will increase your exposure through your mobile marketing campaign and this could lead to increased revenues if your website has been fully optimized.
5: Competition – Finally, let’s face it, everyone is now going mobile and if you don’t get your website optimized, you will be falling behind your competition which could in affect ruin your business in the long term.
We’d love to hear your thoughts in the comments or on Facebook or Twitter,
If you’re interested in making your own Android apps, start creating apps here.
Tags: create an android app, create an android app from scratch, create an app, create an app from scratch, create free Android app, free android app, Free App Making Tools, make an app, making an android app, mobile optimized, Your Android App, Your Free Android App
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Monday, May 13th, 2013
I know that we are an Android app making tool platform and it is our job to teach you how to make Android apps successfully, but what is just as important is to let you know why you should make an Android app as a marketing tool for your company.
In the digital age, we saw a boom in companies dashing to create websites for their companies and now, that marketing tool is being transferred to the app industry. Here are five reasons why you should consider getting your business mobile.
1: Consumers use apps to get the best deals
People are now more likely to compare prices and services via their app whilst out and about to see if the deal that you are offering is comparable to the rest of the market. By advertising your deals on your mobile app, you are more likely to secure a deal with your potential client.
2: Builds your audience and makes your company accessible
Mobile apps connect with the audience, they are accessible and popular. People are more likely to download your app than connect to your website.
3: Encourages social communication
What is important with an app is that they have the ability to send instant messages direct to social media outlets, such as Facebook and Twitter. This social interaction allows your audience to spread your deals with their peers, giving you further free advertising without having to do anything.
4: Promotes word of mouth advertising
Leading on from the social media outlet, word of mouth marketing has been and will always be the strongest form of marketing any company can have. With the mobile app, the ability to share encourages word of mouth advertising.
5: Provide better customer support
Once your company is mobile, you have given your audience the ability to communicate with you from wherever they are, making your company more accessible and thus providing a higher level of customer service. The user is able to access information immediately, contact you via the app and seek out support at any given moment in time and from anywhere.
Mobile apps are certainly the way forward for all businesses. If your marketing department have yet to discuss a mobile marketing plan, make sure you bring it up in the next meeting and you can explain to them why you should make an Android app as a marketing tool for your company.
We’d love to hear your thoughts in the comments or on Facebook or Twitter,
If you’re interested in making your own Android apps, start creating apps here.
Tags: Why You Should Make an Android App as a Marketing Tool for Your Company
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