How to create the perfect app

Archive for the ‘App Creation’ Category

What Is Android Excellence on Google Play

On a daily basis, app developers around the world are busting it out to create high quality Android apps and games. They strive to deliver amazing user experiences for the continuously growing diverse user base.  In fact, we’ve seen a significant increase in the way apps have been made on Google Play, quality wise.

As part of Google’s efforts to recognize the content (apps or games) on the Play Store, the app store has launched Android Excellence. It is actually a new feature of the app store that is tailored to showcase apps and games that deliver awesome user experiences on the Android market. Part of the criteria to make it to the Android Excellence list is that: the apps should be made or developed with Google’s best practices in mind, the apps have great design, technical performance, localization, and they’re optimized for ASO.


Android Excellence Apps

  • After the End Forsaken Destiny by NEXON M Inc.
  • CATS: Crash Arena Turbo Stars by ZeptoLab
  • Golf Clash by Playdemic
  • Hitman GO Square Enix Ltd
  • Horizon Chase by Aquiris Game Studio S.A
  • Kill Shot Bravo by Hothead Games
  • Lineage Red Knights by NCSOFT Corporation
  • Nonstop Knight by flaregames
  • PAC-MAN 256 – Endless Maze by Bandai Namco Entertainment Europe
  • Pictionary™ by Etermax
  • Reigns by DevolverDigital
  • Riptide GP: Renegade by Vector Unit
  • Star Wars™: Galaxy of Heroes by Electronic Arts
  • Titan Brawl by Omnidrone
  • Toca Blocks by Toca Boca
  • Transformers: Forged to Fight by Kabam

If you want to stay up-to-date on best practices to succeed on Google Play Store, or simply wanted to get the latest news, videos, and more, try the new beta version of Google’s Playbook app for developers.

The Android Excellence list will refresh quarterly and can be seen within the revamped Editors’ Choice section of the Google Play Store. Here, you’ll also see app and game reviews curated by Google’s editorial team.

By the way, congratulations to the first group of Android Excellence apps and games!

What Is Android Excellence on Google Play

To Publish on Google Play, Or Not?

Have you thought of all the problems, consequences, and issues that you’re going to face before you publish your Android app in? If the answer is no, don’t worry; you’re not alone.

Even though many marketers are aware of other app stores aside from Google Play Store, many don’t know the PROS of using these other app stores. There are lots of app developers who initially choose to publish their app on Google Play.

Why Google Play?

Google Play is one of the largest and biggest app stores to date. It has millions of apps on the store and remains to be the most popular store for Android apps and games. Its success is due to the fact that all Android phones come pre-installed with Google Play. This gives consumers instant access to Google Play apps.  

Being in a huge marketplace can be a problem though. Given the scope of competition on Google Play, there’s also a bigger chance that your app will be lost in rankings or won’t be known at all.  Here’s another fact: the success rate for an app on Google Play Store is very low, but you can overcome this by marketing to other app stores to test before you submit it to Google Play.

I’ll give you an example. The Angry Birds game did not debut on Google Play. It was first launched on GetJar. The reasons behind this is that; firstly Google Play does not have a Worldwide audience by that time and secondly, GetJar is great in promoting free apps.

Angry Birds became popular on Getjar and through various user feedback and game updates,  it was a smart move to market it to a wider marketplace which is Google Play Store.


Alternative App Stores

The number of alternative app stores is popping up and they are increasing. It may not be a good scenario for consumers, but for developers, these additional platforms can provide them with more solid foundations. And, if used correctly, these alternative markets can increase the opportunities for their app success. Below are the alternative app stores that I personally recommend to app developers.

Itunes (Apple App Store):  The Apple App Store has more than one million apps and games for your iOS devices. It’s also a great market for your apps. However, the app development here is quite different, so you’d probably end up starting from scratch if you really want to go to this route.

Amazon App Store: Amazon is a goo choice also — this app store can be used as an advertising tool. It also has a review process that encourages developers to submit high-quality apps.

SlideMe:  This is also a popular app store as it has a large user base. However, it has lesser number of apps compared to Google Play and the apps review process is not as stringent as Amazon’s.

GetJar: this app market only allows an free apps. People go to this site for free stuff and, as Angry Birds has proven, GetJar can be used for testing the market and to build an audience before launching an app to Google Play.

Competition in the app store world is tough and it continues to grow. These days, there’s no guaranteed success in app marketing. That’s why you should do your best in developing and marketing your app. Again, knowing where to publish it is a good start.

I would love to hear about your experiences with alternative app markets. Leave your comments below.

To Publish on Google Play, Or Not?

Latest news about Amazon contest

Hey guys a quick update about the Amazon Contest

We continue with the contest but at the moment Amazon has decided to inspect each app one by one after the 27 of November.

What does this mean for you?

It means that although you can still continue creating apps, some of these Apps will not “count” for the contest until Amazon approve them.

The approval process will take a while, especially considering Christmas coming and the busy period time that the boys at Amazon may expect.

(Do not forget that Amazon is the world biggest retailer!)

So what do you need to do?
Nothing! just keep in mind this contest may be a bit slower based on the crazy Christmas period ahead.
You can still send

Please check   for more information.


Latest news about Amazon contest